JBR Capital are an independent finance company for luxury and classic cars.
We take care of JBR’s full digital offering, from a new site to 1000s of SEO-friendly pages to marketing campaigns across the board and integration with CRMs. A/B Tests and UX tweaks are continual.
Uplift in qualified traffic (x20)
Conversion via various campaigns (x10)
Quick turnaround of site and all digital
We look after all aspects of JBR’s digital output. A relatively new addition – we created a new site design and build in summer ’16.
The JBR site – the base of operations – is created in WordPress. It’s responsive, fast and is bursting with content.
A large part of what we did has been a growth hack, led by our frequent partners Always Gro in collaboration with the client. Always Gro are experts in deep search strategy. This involved building 1000+ pages to pick up on car model finance natural searches, as well as countless, dynamically populated landing pages for PPC Searches. Together with testing and optimisation this has created a true success story.
And along with this we have and are creating special content pieces – artworks in their own right. For example the rather spectacular History of Porsche piece.