To design & deliver a hub to host the Pantene ‘Make a swisssh’ competition developed to support the launch of Pantene Aqua Light hair care products.
Get consumers to participate in ‘Make a swisssh’ competition, maximize their time on the website and get them to come back. Let consumers experience and love the product. ‘Make a Swisssh’ is the epitome of the joyful goddess, and embodies Pantene equity of beautifully healthy hair that women will be proud to Swisssh.
Here is a non exhaustive list of what the team have been up to since the end of last summer. And my oh my we have been busy.
It doesn’t happen often that some of our work appears on mass media, so please excuse our blatant plugging.
This post is a version of a recent lecture. The question is “What skills and knowledge might future designers be expected to know”.