We love working with
TRUUD Engagement toolkit
Turning academic research into accessible digital guidance
Research-to-web transformation
Information design, accessibility-first development
Complex research to
Clear, actionable guidance for practitioners
See for yourself
truud-engagement-tookit.uwe.ac.uk
Making years of research accessible to the people who need it
This project on behalf of TRUUD (Transforming Urban Active Travel Environments for Health) and UWE (University of West of England) needed to transform impressive academic research on public engagement around traffic and street improvements into a practical toolkit for local government practitioners across the UK.
The challenge wasn’t just building a website – it was translating complex academic findings into clear, scannable, and immediately actionable guidance that busy practitioners could use in their day-to-day work.
Accessibility as a core requirement, not an afterthought
From the outset, accessibility wasn’t just a checkbox – it was fundamental to the project’s mission. Local government practitioners need tools they can share with diverse communities, so we ensured WCAG AA compliance throughout, with careful attention to colour contrast, readability, and navigation structure. As a UWE project this was expected and critical.
We helped TRUUD create:
- A fully accessible, WCAG AA compliant platform
- Clear navigation through complex research findings
- A design system that honours academic rigour while prioritising usability
- A resource that local authorities across the UK can confidently share with their communities
Why we think
This project is sexy
A rather different prospect from our usual commercial work, but no less exciting. Our brief was to take a PowerPoint presentation – itself the result of years of collaborative research funded by the Truud and the UK Prevention Research Partnership – and transform it into a series of usable, readable website pages.
The design work from the TRUUD team on their original PowerPoint was actually quite strong, with a bold aesthetic and logical flow. Rather than reinventing the wheel, we made a conscious decision to honour their visual language while enhancing it for the web.
What we’re particularly proud of is how we managed to maintain the original style and academic integrity, meet stringent accessibility requirements, AND add thoughtful interactive elements that make navigating complex guidance feel effortless. The result is a toolkit that feels deceptively simple to use, which is exactly what makes it effective.
It’s proof that research communication doesn’t have to mean dry, impenetrable documents – it can be clear, beautiful, and genuinely useful.
